About Us

Founder

Phil Harvey

Phil has over 20 years of experience in the franchise industry, having served as a franchisee, franchisor, c-suite executive, and independent business owner. He has a proven track record of success, having boot-strapped start-ups, grown emerging franchises into mature ones, and led large multinational franchise systems.

In addition, Phil’s experience spans a range of industries, including financial services, travel, hospitality, and education. When working with clients, Phil takes a practical, results-oriented approach with the understanding that time is our most precious commodity.

Phil’s core values are based on the importance of honor, trust, and mutual respect in all professional relationships. As the son of an army veteran and a teacher, Phil understands the importance of giving back to those in need. In his personal life, he has been involved with various non-profits that serve homeless youth and seniors. Phil is often described as a “servant leader” because of his commitment to helping others, and that reflects across his personal and professional life.

A Journey Driven By Your "Why"

If you’re familiar with the book “Start With Why” by Simon Sinek, then you’ll appreciate Phil’s desire to understand your “why”. If you’re not familiar with this concept, watch this Ted Talk. Phil’s “why” is to help people achieve their dream of business ownership through franchising. You can count on Phil to guide you through this exciting, invigorating journey while respecting your own “why” every step of the way.

Unlock Experience and Expertise

With over two decades of experience as a franchisee, franchisor, and independent business owner, Phil knows what it takes to be successful in franchising. He’s experienced the passion, excitement, anxiety, fears, elation, and satisfaction that come with taking the entrepreneurial leap firsthand. As a result of his extensive knowledge in the field, Phil will be able to apply FranChoice’s proven approach to help you find the right business for you. With his deep experience in multiple industries, Phil is the perfect person to help you maximize your prospects for success.

Committed to Your Success - Even If That Means Saying No

Phil’s method of helping you find the perfect franchise opportunity is unique and curated entirely to your goals, needs, and desires. He achieves this by listening to you attentively, asking the right questions, and constantly seeking affirmation to ensure he is on the right track. Phil’s number one priority is your success – as you have defined it. If he doesn’t think franchising in general, or a specific franchise, is a good fit for you, he will be honest with you from the start. Trust is important to Phil, and he knows that the best way to earn it is by delivering results as promised.

People Above Profits

Phil’s core values are rooted in serving others. He believes honor, trust, and mutual respect are essential, and he and his wife have instilled those values in their lives and family. Phil is passionate about giving back and is active in non-profits serving homeless youth and the elderly. He is often described as a “servant leader” due to his commitment to others.

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To Prosper

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